We started our project by investigating some adverts on television that are aimed at children. Take a look at some of them below:
Source: youtube
We discussed the techniques that were used in these adverts. We noticed that they all used:
- Humour
- Cartoons or popular characters
- Celebrities
- Special offers
- Bright, eye-catching colours
- Fun music
- Promises of improving your life (This will give you more energy! This drink will make you a better footballer!)
We then looked at some written adverts and noticed that they used many of the same techniques. We also learned about RHETORICAL QUESTIONS and IMPERATIVE VERBS. These were used in lots of adverts.
It was clear that many of the foods and drinks advertised for children were not healthy. We decided to use these successful techniques to make our own adverts, but for healthy foods.
Each of us chose a fruit to advertise. Here are some fantastic examples:
1 comments:
It was very fun doing this
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